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Brand Identity

通过使用品牌香味、声音和触觉元素,我们能够建立一种与品牌之间更加深切的情感联系。我们通过创造赢得客户喜爱,并通过精心雕琢和测试与品牌品格一致的感官魅力,使得一种品牌在竞争商品的海洋中脱颖而出。

作为该领域的先驱,Lippincott率先在多种刺激物中建立了一个综合性感官身份系统。我们的专有“感官身份”程序和坚实的合作伙伴关系,使我们能够对包括香味、声音和触觉元素在内的感官刺激物进行成功的探索、开发和市场测试。“感官身份”,与我们的“客户经历影射”能力结合起来,使Lippincott能够有效地将品牌感官元素纳入所有接触点的客户经历中。